Marketing News

Alumnus Guglielmo Della Porta Helps Organize Ryder Cup

Alumnus Guglielmo Della Porta Helps Organize Ryder Cup

Alumnus Guglielmo Della Porta recently contributed to the organization of the Ryder Cup held in Rome in September 2023.

Sustainability in Everything I Do: Student Davide Ebraheem

Sustainability in Everything I Do: Student Davide Ebraheem

Davide Ebraheem, Marketing student with a minor in Entrepreneurship, won the Elevator Pitch and Triggering Change Competition in Spring 2023, making sustainability the focus of his studies.

Perseverance is Key: Alumnus Daniil Matskevich

Perseverance is Key: Alumnus Daniil Matskevich

Alumnus Daniil Matskevich graduated from JCU in 2019 with a B.A. in Marketing. In 2021, Daniil and his business partner were featured in Forbes "30 Under 30 Kazakhstan."

A Tale of Two Cities: Alumna Aurora De Donno

A Tale of Two Cities: Alumna Aurora De Donno

Alumna Aurora De Donno graduated from JCU in 2021 with a double B.A. in Marketing and Communications. She is currently completing an M.Sc. in Marketing and Creativity at ESCP Business School. Aurora recently started working as Assistante Chef de Produit Développement PAP Homme at Christian Dior Couture, in Paris.

Professor Antonella Salvatore Welcomes Alumna Chiara Di Vito

Professor Antonella Salvatore Welcomes Alumna Chiara Di Vito

Professor Antonella Salvatore welcomed alumna Chiara Di Vito to her Professional Skills for Career Development class on March 10, 2023.

Professor Salvatore Welcomes Nicole Sparvieri for a Talk on Luxury Immersive Experiences

Professor Salvatore Welcomes Nicole Sparvieri for a Talk on Luxury Immersive Experiences

Professor Antonella Salvatore welcomed alumna Nicole Sparvieri to her Principles of Marketing class for a talk called "Luxury Immersive Experiences," on February 7, 2023.

Define, Create, Craft, Amplify: Alumna Emily Rosu on Caffeina

Define, Create, Craft, Amplify: Alumna Emily Rosu on Caffeina

Professor Antonella Salvatore welcomed alumna Emily Rosu to her Principles of Marketing class for a talk called "Marketing Strategies of a Digital Agency with Caffeina.”

Four Siblings at JCU: Meet the Di Maggios

Four Siblings at JCU: Meet the Di Maggios

Born and raised in a small town in Puglia to a British mother and Italian father, the Di Maggio siblings, Domizia, Giordano, Jonathan, and Tiberia, all attended JCU.

Mastering Marketing: Professor Alessandro Feri

Mastering Marketing: Professor Alessandro Feri

Marketing Professor Alessandro Feri joined JCU’s Department of Business Administration in Fall 2022. In Spring 2023, Professor Feri is teaching Principles of Marketing, Integrated Marketing Communications, and International Marketing.

Meet Student and Actress Flavia Del Prete

Meet Student and Actress Flavia Del Prete

Flavia Del Prete is a Marketing major and Business Administration minor from Rome. Flavia recently starred in Prime Video’s new original series, Prisma (2022), directed by Ludovico Bessegato.

The Impact of Influencers on the Fashion and Luxury Industry: Meet Alumna Allegra Contatore

The Impact of Influencers on the Fashion and Luxury Industry: Meet Alumna Allegra Contatore

Alumna Allegra Contatore graduated in 2017 with a B.A. in Marketing and a minor in Communications. She currently works as PR and Influencer Manager at Sunday Riley, a luxury skincare brand in France.

Gain Valuable Experience Through For-Credit Internships While Studying Abroad

Gain Valuable Experience Through For-Credit Internships While Studying Abroad

The Web Communications Office recently interviewed three students from Texas Christian University who are taking advantage of this unique opportunity by interning with the JCU Marketing office this summer.

Meet Student Assunta Mareschi, President of the Business Club

Meet Student Assunta Mareschi, President of the Business Club

Assunta Mareschi is a junior majoring in International Business with a Minor in Marketing from Salerno. Assunta is the President of the Business Club, the VP of Student Government, and a Math tutor. 

Alumna Elisa Huang Accepted to University of Manchester M.Sc. Program

Alumna Elisa Huang Accepted to University of Manchester M.Sc. Program

Born in Rome to Chinese parents, alumna Elisa Huang graduated in 2021 with a B.A. in International Business. Elisa has recently received an unconditional offer from The University of Manchester for an M.Sc. International Fashion Marketing.

JCU Welcomes Alumna Carola Carlesi from L’Oreal Company

JCU Welcomes Alumna Carola Carlesi from L’Oreal Company

Professor Antonella Salvatore’s Retailing Applied to Fashion Industry class welcomed Alumna Carola Carlesi for a talk called "Brandstorming with L'Oreal" on February 3, 2022.

Port of Rome President Pino Musolino: Knowledge is Key

Port of Rome President Pino Musolino: Knowledge is Key

On October 25, Marketing Professor Ieva Jakobsone Bellomi welcomed Pino Musolino, President of the Ports of Rome and Lazio, as a guest lecturer to her Organizational Behavior class.

JCU Welcomes Alumna Vittoria Notarbartolo di Villarosa, Founder of V.N.V. Sculpted Jewels

JCU Welcomes Alumna Vittoria Notarbartolo di Villarosa, Founder of V.N.V. Sculpted Jewels

JCU welcomed Vittoria Notarbartolo di Villarosa, Marketing graduate and founder at V.N.V. Sculpted Jewels On September 28.

Life Lessons from Golf: Alumnus Guglielmo Della Porta

Life Lessons from Golf: Alumnus Guglielmo Della Porta

Born and raised in Rome, Italy, Guglielmo Della Porta graduated from JCU in 2021 with a B.A. in Marketing and a minor in Business Administration. Guglielmo and his golf team recently won the "Campionati Nazionali Assoluti a Squadre" championship.

Fashion Through History: A Lecture by Professor Fabrizio Conti

Fashion Through History: A Lecture by Professor Fabrizio Conti

Professor Antonella Salvatore welcomed History Professor Fabrizio Conti to her marketing course to discuss ““Fashion” through History and a Humanistic Approach.”

JCU Welcomes Rocìo Manrique, Founder of Ococo

JCU Welcomes Rocìo Manrique, Founder of Ococo

On Thursday, September 9, John Cabot University hosted Rocìo Manrique, Founder and CEO of Ococo, in the context of Professor Antonella Salvatore's course "Principles of Marketing." Ococo is a company that sells 100% biological products made of coconut water and coconut oil.